Guillebeau, Chris
Pink, Daniel H.
Gallo, Carmine
Mahajan, Vijay
Harvard Business Review
Kotler, Philip
Kotler, Philip
Wagner, Kurt
LeBor, Adam
Tapscott, Don and Alex
Tapscott, Don and Alex
Business
Blue Ocean Shift: Beyond Competing – Proven Steps to Inpire Confidence and Seize New Growth
Kim, W. Chan/Mauborgne, Renee
Business
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Kim, W. Chan/Mauborgne, Renee
Brooks, John
Brooks, John
Rangan, Subramanian (Editor)
Cohen, William A.
Porter, Michael E.
Porter, Michael E.
Covel, Michael W.
